In this episode, Dan and Albert break down Snap. Snap refers to itself as a camera company, however its flagship product, Snapchat, is a mobile application that helps people to communicate through short videos and images known as Snaps. Snapchat has over 300 million daily active users who use 5 primary features. Camera helps to create a snap to sent to friends. Communication allows users to send messages through text, Snaps and voice. Snap Map is a liver and personalised map allowing Snapchatters to connect with friends. Stories features content from Snapchatters' friends and community. Spotlight shares user generated content with the entire Snapchat community. The company generates revenue through advertised products in its Snap Ads and augmented reality (AR) ads.

In this episode we cover:

  • What is Snap (1:55)
  • How does Snap compare to other social media platforms (4:55)
  • What products and services does Snap have (7:49)
  • How does Snap build user profiles (14:24)
  • Snap's edge in augmented reality (23:02)
  • Snap's management team (27:44)
  • Snap's financial performance (33:53)

All information contained in this podcast is for education and entertainment purposes only. It is not intended as a substitute for professional financial, legal or tax advice. The hosts of Fresh Capital are not financial professionals and are not aware of your personal financial circumstances. Any opinions expressed herein are not recommendations or advice. Please consult a licensed financial professional before you invest.

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